Romania raised 604 million dollars through bonds for blood donors

The program simultaneously helps the state borrow money and encourages blood donation. Last year, Romania had the highest budget deficit among European Union countries. Now private investors, including buyers of “donor” bonds, provide almost one-fifth of all government borrowing.

Romania’s Treasury chief Ștefan Nanu says the state hardly has to spend anything on promoting the initiative. In 2023, the program was launched in partnership with a popular radio station, and then television channels covered it for free as well. Bloomberg does not say how much money has been raised in total since the program launched.

Sources

• Material: meduza.io